~80%
Bioavailability
Chelated magnesium bisglycinate is actively transported in the small intestine, dramatically outperforming the ~4% absorption typical of magnesium oxide.
Founding members · Limited first batch
The form your body
actually absorbs.
500mg of Magnesium Bisglycinate Chelate per capsule — yielding 200mg of elemental magnesium, the form your small intestine actively absorbs. Manufactured to GMP + ISO 22000 standards. Every ingredient, on the label.
Founding batch · 500 bottles
GMP + ISO 22000 certified facility · COA on request
Magnesium Bisglycinate Chelate200mg elemental magnesium per capsule500mg of the chelate compound60 vegan capsules · 60 servingsGMP + ISO 22000 certified facility30-day money-back guaranteeIndependent batch testing · COA on requestMagnesium Bisglycinate Chelate200mg elemental magnesium per capsule500mg of the chelate compound60 vegan capsules · 60 servingsGMP + ISO 22000 certified facility30-day money-back guaranteeIndependent batch testing · COA on request
By the numbers
The dose your body can actually use.
0mg
Bisglycinate chelate
Per capsule
0mg
Elemental magnesium
48% Daily Value
0
Servings
One capsule daily
0
Day guarantee
Risk-free, no questions
The product
A daily ritual you'll actually feel.
One bottle. Sixty vegan capsules. Sixty daily servings of premium chelated magnesium, finished with a label honest enough to reproduce in full on this page.
- 500mg Magnesium Bisglycinate Chelate per capsule
- 200mg elemental magnesium · 48% Daily Value
- 60 vegan capsules · One capsule daily
- GMP + ISO 22000 certified · COA on request
Per capsule
200mg elemental
from 500mg chelate
- Chelated for absorption
- Gentle on the stomach
- No magnesium oxide
- GMP + ISO 22000 facility
- Vegan · Gluten-free
Why most magnesium fails
What your current supplement isn't telling you.
Most people don't realize they're deficient — or that the supplement they're already taking is doing almost nothing. The form of magnesium matters more than the dose on the label.
01
Your magnesium isn't absorbing.
Most supplements use magnesium oxide — the cheapest form available. Its absorption rate is around 4%. You are swallowing 96 cents of every dollar straight through your system.
02
The stomach issues aren't you.
Oxide form draws water into your intestine. That cramping and urgency? It is not sensitivity — it is the wrong form. Bisglycinate chelate is absorbed in the small intestine, before it ever reaches your colon.
03
Elemental yield is what matters.
A label that screams '1,000mg magnesium oxide' is selling you a number, not a dose. At 4% bioavailability that is roughly 40mg reaching your cells. Bisglycinate chelate delivers a meaningful elemental dose, every capsule.
04
Premium starts with the chelation.
True bisglycinate chelate is more expensive to source than oxide or citrate, and it is what most clinicians recommend when patients need magnesium they can actually tolerate. We chose the form, then built the rest of the label around it.
How it works
The science of bioavailability.
Bisglycinate chelate is fundamentally different from the magnesium oxide that fills most supplement aisles. Here's what happens after you swallow a Nurivance capsule.
- 01
Chelated for absorption
Each magnesium ion is bound to two glycine molecules. Your small intestine recognises the amino-acid form and actively transports it — bypassing the bottleneck that wastes ~96% of oxide.
- 02
Glycine pulls double-duty
Glycine isn't just a carrier — it's an inhibitory neurotransmitter that lowers core body temperature and calms the nervous system. The form delivers magnesium and a relaxation co-factor in one capsule.
- 03
Honest dose, honest label
500mg of Magnesium Bisglycinate Chelate per capsule, yielding 200mg of elemental magnesium — 48% Daily Value. Every ingredient is printed on the bottle; every batch is independently assayed and a Certificate of Analysis is available on request.
From the founder
I built Nurivance because I was tired of paying premium prices for the cheapest form of magnesium on the market. Every bottle uses the chelated form. Every ingredient — active and inactive — is printed on the label and on this site. Every claim is one I would make to my own family. Because they take this too.
Vivek R.
Founder, Nurivance
Founding members
A first-batch price, only for the first batch.
The first 500 bottles are reserved for founding members at a price we cannot run again. You help us launch — we lock in your rate for life.
- 60 vegan capsules · 60 daily servings
- 500mg bisglycinate chelate · 200mg elemental Mg
- Founding-member pricing locked in for life
- Priority shipping on launch day
- Direct line to the founder for feedback
Limited · 500 bottles$39
Founding member
$24.99/ bottle
≈ $0.42 per daily capsule · Free Prime shipping
Reserve your founding rate30-day money-back guarantee. Rate locked for life on future orders.
What the research says
Why clinicians prefer the glycinate form.
We are pre-launch, so we will not invent customer quotes. What we can share is the science most practitioners cite when they recommend bisglycinate chelate over the cheaper oxide form.
300+
Enzymatic reactions
Magnesium is a cofactor in over 300 enzymatic processes, including ATP synthesis, muscle contraction, and neurotransmitter regulation.
48%
Daily Value per capsule
One Nurivance capsule delivers 200mg of elemental magnesium — 48% of the U.S. RDA — from 500mg of bisglycinate chelate.
Standards
Built to a higher specification.
30-Day Money-Back Guarantee
Try Nurivance risk-free. If you don't feel a difference in your sleep, recovery, or calm within 30 days, we'll refund every penny. No return hassles, no questions asked.
Be first
Be among the first to experience Nurivance.
Limited first batch — join the founding members list for early access and exclusive launch pricing.
Manufactured for Nurivance in a GMP-certified, ISO 22000 verified facility. Every ingredient — active and inactive — is printed in full on the bottle. Certificate of Analysis available on request.